20 Best Online Schools for Bachelor’s in Marketing

SEARCH PROGRAMS

sponsored schools

If you are ready to start your online bachelor’s degree at one of the most prominent and outstanding online schools, you are in the right place.

The following colleges and universities provide challenging programs among which you will certainly the perfect marketing degree program online.

Throughout the studies, you will develop your business abilities and undergo real-world learning experiences.


Penn State World Campus

Online BS in Marketing

Penn State World Campus is located in the University Park, PA and is proud to have the accreditation from the Middle States Commission on Higher Education and the Association to Advance Collegiate Schools of Business.

What students especially like about Penn State World Campus’ online Bachelor in Marketing Program is that professors tend to keep this program up-to-date with all of the modern trends in the industry, thus offering the knowledge and experience of the highest standards.

Their main goal is to create a program that will include the most critical theoretical and practical information available today.

On the other hand, they want to keep on educating students in traditional marketing practices that have withstood the test of time.

This online program is available thanks to the cooperation with Penn State Harrisburg and Penn State World Campus.

They have created a program that consists of the best coursework from each institution and prepares students to easily become employed upon graduation.

Some of the courses you will attend during your studies are:

  • Business-to-Business Marketing
  • Marketing Techniques for Electronic Commerce
  • Global Marketing

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 67%
  • Retention Rate: 54%
  • Graduation Rate: 28%
Official Website

Western Governors University

Online Marketing Management Bachelor’s Degree

Western Governors University is located in Salt Lake City, UT and is accredited by the Higher Learning Commission and the Accreditation Council for Business Schools and Programs.

Western Governors University has to offer a distinctive and affordable online Bachelor in Marketing Management degree, meaning that students can finish this program either as slowly or as accelerated as they would like to.

This is due to the unique way in which courses are delivered with the aim to suit both kinds of learners.

Tuition for this program is $3,225 per 6-month term, and students can choose to take as many or as few classes as they wish.

This means that if students complete around 24 credit hours in that timeframe, the tuition would be about $135 per credit hour.

According to the statistics, the majority of students manage to finish the undergraduate marketing program in three years and once they graduate, they are ready to get jobs, such as marketing research analyst, event marketer, and marketing account manager.

The curriculum includes and teaches students the most critical information for the modern age of business according to the opinion of industry experts from throughout the country.

Some of the courses you will attend during your studies are:

  • Marketing Management Concepts
  • Business Communication
  • Organizational Behavior

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 100%
  • Retention Rate: 89%
  • Graduation Rate: 38%
Official Website

Full Sail University

Bachelor’s in Digital Marketing Online

Full Sail University is located in Winter Park, FL and is proud to have the accreditation from the Accrediting Commission of Career Schools and Colleges and the Commission for Independent Education.

Full Sail University is an innovative online school that provides students with exceptional knowledge when the Bachelor of Science in Digital Marketing degree is in question.

This program is focused on connecting the marketing professional with the consumer.

The whole curriculum is designed so as to match today’s fast-paced and technology-focused world.

So, Full Sail provides coursework that is in line with up-to-date approaches to digital marketing schemes.

What students will learn during their studies are the ways of utilizing industry-standard equipment through the LaunchBox program, which allows online learners to access powerful applications to create their multimedia projects.

This accelerated online bachelors in marketing that can be completed in 29 months.

Some of the courses you will attend during your studies are:

  • Content, Strategy, Development, and Marketing
  • Search Engine Optimization
  • Display Advertising and Email Marketing

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 100%
  • Retention Rate: 60%
  • Graduation Rate: 44%
Official Website

University Of Texas Of The Permian Basin

BBA in Marketing Online

The University Of Texas Of The Permian Basin is located in Odessa, TX and is accredited by the Higher Learning Commission and the Association to Advance Collegiate Schools of Business.

The University Of Texas Of The Permian Basin offers a Bachelor of Business Administration program.

This is an online marketing degree that is considered both highly affordable and accelerated.

When the tuition rate is in question, it can be said that it is one of the lowest on this ranking, at $303.71 per credit hour.

After taking a close look at all the resources, it has been found that this is one of the most affordable online bachelors in marketing programs available.

Furthermore, it is often ranked number one in this category.

The courses are delivered over 8-week terms so that the students become able to enter into the real-world of business marketing as quickly as possible.

Students and advisors work together and create the coursework which matches their individual needs.

You will be studying the fundamental areas of the discipline, including finance and accounting, business ethics, operational theory, and organizational behavior.

Some of the courses you will attend during your studies are:

  • Sales Management
  • Consumer Behavior
  • Marketing Management

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 81%
  • Retention Rate: 66%
  • Graduation Rate: 34%
Official Website

Southern New Hampshire University

Online BS in Marketing

Southern New Hampshire University is located in Manchester, NH and possesses the accreditation from the New England Commission of Higher Education and the Accreditation Council for Business Schools and Programs.

At Southern New Hampshire University students can enroll in the online Bachelor of Science in Marketing degree program.

The main advantage of this option is that it takes less time to earn a graduate degree in marketing, and you can attend it with a discount on tuition.

This kind of opportunity is available in a very few schools from the twenty schools listed on this ranking.

The majority of other degrees are designed to prepare students for the job market.

There are two specialization options available from Southern New Hampshire University, both of which are centered around current digital trends.

What students consider great is the fact that they can design their coursework to suit their individual needs and professional pursuits so that the curriculum line up with their goals after the degree.

Some of the courses you will attend during your studies are:

  • Digital Marketing
  • Social Media Marketing

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 93%
  • Retention Rate: 58%
  • Graduation Rate: 51%
Official Website

Minot State University

B.S. in Marketing Online

Minot State University is proud to be accredited by the Higher Learning Commission and the Accreditation Council for Business Schools and Programs.

The campus is located in Minot, ND.

If you are thinking about enrollin at Minot State University online marketing bachelor’s degree program, you should know that students there have fun and exciting opportunities with their classmates at a distance through experiential learning programs.

The university offers the possibility of joining one of seven student-run clubs and organizations related to business and marketing that take part in national and international competitions.

Furthermore, there are internships at local companies in which you can make use of the knowledge gained in the classroom.

B.S. in Marketing Online program includes four courses in the fundamental principles of business and marketing.

The bachelor’s program students can pick from numerous electives so as to specialize their degree in more specific areas of the discipline.

Some of the courses you will attend during your studies are:

  • Integrated Marketing Communications
  • International Marketing
  • Corporation Finance

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 60%
  • Retention Rate: 69%
  • Graduation Rate: 40%
Official Website

Regis University

Online BS in Marketing

Regis University is located in Denver, CO and is institutionally accredited by the Higher Learning Commission.

Regis University’s online Bachelor in Marketing program boasts some of the most unique and exciting course topics of any online college or university on this ranking.

Prospective students can enroll in an online Bachelor of Science in Business: Marketing program.

Each program is offered through the Anderson College of Business.

However, which one you will choose depends on your interests.

One contains more marketing-specific core and specialized coursework, while the other has more of a focus on general business practices.

Regis University has been included on many lists, rankings, and catalogs of fabulous online programs, a high standard of education and these marketing degrees are no exception.

Some of the courses you will attend during your studies are:

  • Neromarketing and Buyer Biology
  • Values-Centered Marketing
  • Marketing Social Change in Uganda

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 57%
  • Retention Rate: 80%
  • Graduation Rate: 45%
Official Website

Brandman University

BBA in Marketing Online

Brandman University is located in Irvine, CA and boasts the accreditation from the Higher Learning Commission.

Brandman University features the online Bachelor of Business Administration in Marketing program which is designed so as to educate students in the “technological and psychological” principles of the discipline.

Students will be gaining knowledge in the theoretical and practical applications of marketing throughout their studies.

This is an affordable online marketing degree with a tuition rate of $500 per credit hour.

Brandman University offers the option of taking the program in a hybrid format or entirely online which depends on the individual student preferences.

Students are engaged in leadership coursework, research, and consumer behavior.

Once the studies are finished, graduates enter the job market and can apply for various positions in corporate marketing at advertising and marketing agencies.

Some of the companies that are hiring Brandman graduates include the Oracle Corporation, Anthem, Inc., and Creative Circle LLC.

Some of the courses you will attend during your studies are:

  • International Marketing
  • New Product Development
  • Advertising and Promotional Strategy

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 79%
  • Retention Rate: 67%
  • Graduation Rate: 68%
Official Website

Indiana Wesleyan University

Online Bachelor of Science (BS) in Marketing

Indiana Wesleyan University has been institutionally accredited by the Higher Learning Commission and the Accreditation Council for Business Schools and Programs.

The campus location is in Marion, IN.

Indiana Wesleyan University’s online Bachelor in Marketing is a program designed for newcomers to the business profession and the curriculum offers the very starting points of this science.

The curriculum includes four different specialization options that take students into various corners of the trade.

Once you finish the studies, you will possess a strong basis in fundamental business principles.

Furthermore, there is an additional focus in global marketing perspectives, aimed at putting students in touch with critical international markets.

Indiana Wesleyan University’s coursework is related to a biblical foundation to enact ethical business practices across the world.

Last, but not least, students gain significant training and education in leadership and management theories besides their specialization courses.

Some of the courses you will attend during your studies are:

  • Marketing Analytics
  • Social Media
  • Service and Non-Profit Marketing
  • Digital Advertising, Promotions, and Branding

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 74%
  • Retention Rate: 78%
  • Graduation Rate: 65%
Official Website

California Baptist University

BS in Marketing Online

California Baptist University is located in Riverside, CA and has the accreditation from the Western Association of Schools and Colleges and the Accreditation Council for Business Schools and Programs.

The California Baptist University online marketing undergraduate degree is designed to improve the understanding and skills of current business professionals and those who enroll in this program would gain the knowledge which will lead them to positions such as advertising sales, promotions, market research analysis, and many more.

Faculty members hold a terminal degree in their various areas of business administration and marketing disciplines.

Throiughout the studies, students will work through the coursework and learn how to estimate trends in the market, develop strategies, and promote services and products, to mention just a few.

California Baptist University has been proclaimed as one of the best online schools in America for its affordable and flexible programs and dedication to students by numerous resources.

Some of the courses you will attend during your studies are:

  • Management with Biblical Foundation
  • Integrated Marketing Communications
  • Marketing Management

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 64%
  • Retention Rate: 78%
  • Graduation Rate: 67%
Official Website

Colorado State University-Global Campus

Online Bachelor of Marketing

Colorado State University-Global Campus location is in Aurora, CA and it has the accreditation by the Higher Learning Commission and the Association to Advance Collegiate Schools of Business.

Colorado State University-Global Campus’ online Bachelor of Marketing is considered an impressive option due to many reasons.

First, the huge amount of specialization options available makes this program very attractive among young learners.

Then, this school provides more concentrations than any other online college or university on this ranking and in some fascinating areas.

Next, Colorado State University-Global Campus is an affordable online school with low tuition rates, plus it offers many s special discounts and promotions for its studnets.

For example, the employer tuition assistance deal is available through over 2,000 companies across the United States and reduces the tuition rate by 10%.

This online school is known for its oustanding accomplishments in distance education, as well as for its flexible and affordable programs.

Some of the courses you will attend during your studies are:

  • Applied Social Sciences
  • Artificial Intelligence (AI) and Robotics
  • Business Administration
  • Communication
  • Computer Programming
  • Construction Management
  • Criminal Forensics
  • Criminal Justice Management
  • Criminology
  • Cyber Security
  • Data Management and Analysis
  • Digital Marketing
  • Emergency Management
  • Foundations of Accounting
  • Fundraising
  • Healthcare Communication
  • Healthcare Management
  • Human Resources and Organizational Development
  • Information Technology Management
  • Information Technology Operations
  • Intelligence and Homeland Security
  • International Business
  • Marketing
  • Operations Management and Supervision
  • Organizational Leadership
  • Project Management
  • Public and Non-Profit Management
  • Public Relations
  • Virtualization and Cloud Computing
  • Web Application Development

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: N/A
  • Retention Rate: 63%
  • Graduation Rate: 78%
Official Website

Bellevue University

Online Marketing B.S.

Bellevue University is located in Bellevue, NE and is accredited by the Higher Learning Commission.

Bellevue University offers an online Bachelor in Marketing program with the aim to educate and train students so as to be able to reach their new careers and satisfactory income.

Students will get the knowledge and experience which will enable them to meet big business goals.

The curriculum has an emphasis on hands-on, real-world learning experiences.

Throughout the coursework, students will get a chance to apply knowledge gained in the virtual classroom to actual marketing campaigns.

Plus, students will develop impressive portfolios and business connections that would be considered very useful once they enter the job market.

The program at Bellevue University also lays the educational foundation necessary for admission into prominent master’s degrees in business and marketing.

Once you finish the studies you can enroll in the Bellevue online Master in Strategic Marketing or MBA.

Some of the courses you will attend during your studies are:

  • Fiscal Management
  • Segmentation, Consumer Behavior, and Relationship Management
  • Global Marketing

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 100%
  • Retention Rate: 74%
  • Graduation Rate: 69%
Official Website

Regent University

Online Professional Studies – Marketing Bachelor’s Degree

Regent University Campus is located in Virginia Beach, VA and it is institutionally accredited by the Higher Learning Commission and the Accreditation Council for Business Schools and Programs.

The online bachelor of science degree at Regent University is available through two options.

Both of them take students in similar areas of the discipline, but there is a slight difference.

The Professional Studies—Marketing program provides more core coursework related to leadership and management theories than the Marketing program, which, on the other hand, contains more specialized classes in consumer behavior, market research, and social media marketing.

Regent University is a Christian college that delivers degrees with a basis in biblical principles.

Faculty members who teach are people with terminal degrees in business, experienced professors who can demonstrate prominent marketing strategies.

Regent University graduates can start their careers at Fortune 100 companies in advertising, brand management, social media and e-commerce strategy, and retail management.

Some of the courses you will attend during your studies are:

  • Marketing
  • Professional Studies—Marketing

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 81%
  • Retention Rate: 78%
  • Graduation Rate: 60.3%
Official Website

Liberty University

Online BSBA — Marketing: Sales Management and Professional Selling Degree

Liberty University is in Lynchburg, VA and it is proud to be accredited by the Higher Learning Commission and the Accreditation Council for Business Schools and Programs.

Liberty University’s online Bachelor of Science in Business Administration — Marketing: Sales Management and Professional Selling Degree is the only program of this kind as it has the aim to lead students toward management roles in a wide variety of marketing environments.

The coursework of this program is based on Christian principles, so the university is trying to train “Champions of Christ” by providing online degree programs with a biblical framework.

The program’s main focus is on the initiation and the closing of marketing contracts and creating strong, stead-fast, and ethical relationships with clients.

Liberty University provides online students with all of the support and resources, being that all of the textbooks are available online and at no cost to the student.

Some of the courses you will attend during your studies are:

  • Marketing Research
  • Sales Management and Professional Selling
  • Retailing and Category Management

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 24%
  • Retention Rate: 84%
  • Graduation Rate: 52%
Official Website

University Of Alabama At Birmingham

Online B.S. in Marketing

The University Of Alabama At Birmingham is located in Birmingham, AL and has been accreditated by the Higher Learning Commission and the Association to Advance Collegiate Schools of Business, which means that it reached the highest level of education standards.

The University Of Alabama At Birmingham has an online Bachelor of Science in Marketing that approaches both business fundamentals and current trends in marketing.

Some of the things students will learn here are sales techniques and marketing communications, e-commerce, and digital media which are all in line with the newest trends.

There is also a strong focus on multinational business practices and critical entrepreneurial thinking.

Due to these areas, this curriculum has gained international acknowledgment.

The greatest part of the coursework is focused on management principles and leadership qualities to groom future executives in marketing.

The University of Alabama at Birmingham further helps its students by getting them in contact with employment and internship opportunities at top financial institutions – Fortune 500 companies.

Some of the courses you will attend during your studies are:

  • Management Processes and Behavior
  • Integrated Marketing Communications
  • Entrepreneurship and Marketing Planning

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 58%
  • Retention Rate: 84%
  • Graduation Rate: 55%
Official Website

Florida International University

BBA in Marketing Online

Florida International University campus is located in Miami, FL and has the accreditation from the Higher Learning Commission and the Association to Advance Collegiate Schools of Business.

Florida International University’s online degree is considered the only Bachelor of Business Administration in Marketing programs on this ranking which is at the same time the most affordable marketing bachelor’s degrees online, with a rate of $345.87 per credit hour for out-of-state residents and which includes the curriculum with a broad spectrum of business, marketing, and management coursework.

Once the studies are finished, students will possess the knowledge to approach positions in advertising, logistics, sales, international marketing, and more and will be able to enter the job market successfully.

The University also offers some elective courses which will enable students to try unique areas of marketing that help them match their academic and professional goals.

There are additional resources and opportunities available for online students, such as the Chapter of the American Marketing Association.

Some of the courses you will attend during your studies are:

  • Marketing of Small Business Enterprises
  • Export Marketing
  • Marketing Channels

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 50%
  • Retention Rate: 88%
  • Graduation Rate: 54%
Official Website

Oregon State University

Online BA in Marketing

Oregon State University is located in Corvallis, OR and is proud to be accredited by the Northwest Commission on Colleges and Universities and the Association to Advance Collegiate Schools of Business.

At Oregon State University, students are offered a Bachelor of Science/Bachelor of Arts in Business Administration degree programs.

Students get the opportunity to concentrate their coursework in either Marketing or Digital Marketing.

The great thing is that students will be trained for the profession and will be able to create solutions to global challenges.

Faculty members are well known throughout the world for their achievements in business and education.

This means that students will get an excellent opportunity to learn from such professionals.

The tuition rate is $330 per credit hour for both in-state and out-of-state students.

This is not the case in other schools, but Oregon State University provides four start dates throughout the year.

This means that students are given an enormous amount of flexibility throughout their academic careers.

The marketing coursework is focused on areas such as market research, market targeting, market segmentation, while the digital marketing program has classes are related to social media marketing and e-commerce.

Some of the courses you will attend during your studies are:

  • Digital Marketing
  • Marketing

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 77%
  • Retention Rate: 85%
  • Graduation Rate: 63%
Official Website

Arizona State University

Bachelor of Science (BS) in Marketing Online

Arizona State University campus is located in Tempe, AZ and it is institutionally accreditated by the Higher Learning Commission and the Association to Advance Collegiate Schools of Business.

The Arizona State University online Bachelor in Marketing program is designed so as to offer distance students a chance to attend one of the best schools of business in the nation.

This degree program is for students who want to start their professional careers or enter into master’s programs in business.

Accelerated courses are 7.5-weeks long.

This means that the students will graduates more quickly than most traditional degrees.

The curriculum focuses on the development, growth, and survival of marketing facilities.

Once the program is finished, the graduates of Arizona State University can become Business Professors, Sales Managers, Merchandisers, Marketing Managers, and Market Research Analysts.

Some of the courses you will attend during your studies are:

  • Applied Marketing Management and Leadership
  • Consumer Behavior
  • Competitive Marketing Strategy

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 63%
  • Retention Rate: 85.2%
  • Graduation Rate: 83%
Official Website

Temple University

Online BBA in Marketing

Temple University is in Philadelphia, PA and has the accreditation from the Higher Learning Commission and the Association to Advance Collegiate Schools of Business.

Temple University’s Fox School of Business is one of the most famous in the nation.

This is due to the fact that it has been providing excellent business degree programs, including the online Bachelor of Business Administration in Marketing since its establishment.

The program is focused on the key performance metrics and marketing activities in today’s modern business world and it is in line with the newest trends.

The coursework allows students to develop even further in other areas of marketing such as Digital Marketing or Data Analytics.

Classes are industry-focused and the teachers do their best to expand students’ understanding of applying business principles to the real world.

Students learn from award-winning and outstanding faculty members who are eager to share their knowledge from every corner of the business and marketing field with younger generations.

The Fox School of Business allows distance education students to stay in touch with peers and opportunities available through their major.

Some of the courses you will attend during your studies are:

  • International Marketing
  • Professional Selling
  • Consumer and Buyer Behavior

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 52%
  • Retention Rate: 90%
  • Graduation Rate: 60%
Official Website

University Of Minnesota Twin Cities

Online Bachelor of Science in Marketing

University Of Minnesota Twin Cities is located in Minneapolis, MN and is institutionally accredited by the Higher Learning Commission.

At the University of Minnesota Twin Cities, students can attend online bachelor in marketing programs and learn the behavioral and psychological nature of consumers.

The curriculum focuses on engaging students in hands-on, experiential learning projects.

Throughout their studies, the students will explore different approaches to these issues by connecting with one another as a team.

Furthermore, they will be in touch with their professors and marketing professionals from across the country.

Graduates will be able to do different roles in the marketing field, and they can become promotions managers, public relations managers, copywriters, marketing directors, to mention a few.

Many students make valuable connections through their internships.

University Of Minnesota Twin Cities’ Online Bachelor of Science in Marketing program has been recognized as one of the best in America.

Some of the courses you will attend during your studies are:

  • Business Writing
  • International Marketing
  • Internet Marketing

These are some of the data that might be of interest to prospective students:

  • Acceptance Rate: 44%
  • Retention Rate: 93%
  • Graduation Rate: 78%
Official Website

Frequently Asked Questions

Q. What do students learn in an Online Bachelor of Marketing Degree Program?

If you are thinking about earning a degree in marketing, you should know that this path can be exciting and a challenge at the same time.

The education in this filed is related to a combination of human behavior and the knowledge of products and services.

You are going to learn certain proficiencies that you will find helpful in every aspect of marketing.

An online Bachelor of Marketing degree programs might vary from one educational institution to the other, but the courses usually include Consumer Behavior, Business Statistics, Marketing & Advertising Promotions, Psychology, Research & Analysis, Internet Marketing & Social Media, Communications, and of course, Trend Predictions, among many others.

Furthermore, there is a chance that you decide to concentrate on a particular branch of marketing, such as content marketing, digital media marketing, direct marketing, database marketing, or perhaps research marketing.

Q. Will I be able to get the job once studies are finished and is there a positive job growth in this field?

It is normal that you are wondering whether your education in which you have invested a lot of effort, time and money will make you able to get a decent and satisfactory job.

Not just in marketing, but a bachelor’s degree program within any field which you decide to enroll in.

According to the BLS, marketing, advertising, and promotions managers earned $117,130 annually, and even though the field is not growing too fast, the BLS predicts an estimated 8% job growth between 2018 and 2028.

This is considered faster than the average for all occupations.

If you are thinking about a career in Market Research Analyst jobs, you will be glad to know that they are projected to grow by 20% between 2018 and 2028.

On the other hand, the salary for this position was considerably less at $63,120 – $121,080 annually.

You will be able to find the job, being that all types of industries need marketing professionals and even retailers and organizations that offer all kinds of benefits often have marketers on staff to promote their goods or services.

Q. Is there a difference between marketing and advertising?

Yes, it can be said that marketing is a term, which includes both advertising and other branches of marketing.

Understanding what the buyer needs or building a brand is a primary responsibility of a marketer.

It is very significant that you create specific goods to sell to a targeted audience and that is done by marketing professionals.

On the other hand, advertising executives work for companies that have a particular good or service to sell and their job is to bring products to the consumer’s attention.

They are supposed to convince them to buy those products and offer them sales promotions.

Final Thoughts

Now that you have taken a closer look at the best online schools for Bachelor’s in Marketing Degrees, it is up to you to decide where you will get the education which will lead you to become the world’s future marketing professional.

Leave a Comment

Find a Program
×
SEARCH PROGRAMS

sponsored schools